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SLOWLY BUILDING RELATIONSHIPS WITH LEGISLATORS LEADS TO SUCCESS, by Christina Johnson, Internet Content and Marketing Specialist, North Suburban Library System


The thought of going to Springfield or Washington, D.C. to speak with legislators about library issues can be intimidating; however, speaking to a legislator in person is the best way to promote your cause, according to NSLS Board President Bruce Ente.

Top Three Things You Need To Know About Visiting Legislators

Big numbers make a big impression.
Personal connection is key.
Have the facts—and the stories—to back up your position.

Power in Numbers

Because legislators have to represent their constituents, ten voices are better than one, and one hundred voices are better than ten. The more people attend Advocacy Day in Springfield or National Legislative Day in Washington, D.C., the bigger the impression on our legislators. Also important is the diversity of such a group: 100 public librarians speaking on the same issue aren't going to have the same impact as a group full of public librarians, teachers, or school librarians, parents, students...the more types of people you can get to speak, the more broad-reaching you can show your issue to be.

It's All About the Personal Touch

Legislators receive a lot of mail, and while receiving thousands of letters supporting a cause can make an impact, nothing beats the difference a personal visit can make. It's human nature for us to want to help people—especially those we know and like—and legislators are no different. Advocacy really revolves around building relationships, of getting to know folks who might be helpful to your cause. And it's relationship-building which is a series of small steps, many of which may seem insignificant when taken one at a time, but which in the aggregate, over time, can add up to something meaningful. Being able to reference a personal visit and discussion is a much stronger lead in than simply sending a letter stating you are a library supporter.

Put it in Perspective

No one enjoys listening to statistic after statistic. Stories will most likely stay with a legislator longer than facts and figures alone. Choose one or two key ideas or facts to share each year and help legislators to understand the personal connection of what libraries do for their constituents. For example, a mother telling her story of how taking her children to storytime affects her life in a positive way could be more effective than rattling off statistics about why youth librarians need funding.

 




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